by alfordcreative | May 12, 2022 | Private Practice, The Basics, Websites |
If moving your intake paperwork and other forms into the digital world has left you feeling overwhelmed, confused, or uncertain, this article can help! We want to make sure that whether you’re just starting your private practice, or have been in business for years but have just made the decision to move your paperwork online, that you get it right from the beginning.
by Beth Alford | Apr 11, 2022 | Communication, Content Marketing, The Basics |
To be successful with your digital brand elements you need to be putting out great content. The beautiful thing about this simple truth is that it allows all size companies to get in the game. No company is too small to participate. Every step along the marketing cycle relies on content: Blogs, videos, email, etc…These are all just ways to connect with other humans!
by Beth Alford | Feb 6, 2022 | Communication, Human-Centered Marketing, The Basics |
Whatever you offer the world, it’s important to understand how people hunt for your thing, how they move through your platform/website and ultimately choose you.
by Beth Alford | Nov 15, 2021 | Digital Marketing, The Basics |
Without a digital marketing plan, you can be stuck just spinning your wheels. A cohesive marketing system is planned around these eight areas.
by Beth Alford | Jan 29, 2020 | Business, Private Practice, The Basics, Therapists
Will your practice still be around in two years? For 80% of people who start today, that answer is no. That’s the overall failure rate for small businesses according to the SBA and people in the helping professions are not immune. After working with scores of...
by Beth Alford | Jun 14, 2017 | Communication, The Basics, Websites
Is your website bringing you business and getting the word out about your amazing thing? If not, read on to find out some things people often miss when creating their first business website. Beware the Bright & Shiny Syndrome Getting your website up and running...